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5 Proven Ways To Get Kids To Wear Sunglasses
If you’re a regular reader of our blog, you may already know that by the time your son or daughter reaches age 18, they’ve already received up to 80% of their entire lifetime’s worth of exposure to the sun’s damaging ultraviolet (UV) rays!...

Why Children Need High-Quality Sunglasses
May is Healthy Vision Month. A lifetime of healthy vision starts in childhood, by protecting your eyes from injury and damage and developing good eye health habits. Did you know that by the time your child turns 18, they have received 80% of their lifetime exposure to ultraviolet (UV) radiation? You likely recognize the importance of protecting your children’s skin from UV light, but most people aren’t aware that kids’ eyes need protection from UV as well. Overexposure to UV rays can cause severe damage to children’s eyes, and only about 5% of parents report that their child always wears sunglasses when outside. Kids spend hours outside — riding bikes, school...
Don’t Let Diabetes Steal Your Vision!
November is National Diabetes Month, and that means communities across the country are teaming up to raise awareness about the many ways diabetes impacts the lives of Americans. With diabetes causing more deaths per year than breast cancer and AIDS combined, raising...
Protect Your Student Athlete
Protect Your Student Athlete from Eye Injuries If you have children who play sports, it’s critical to protect their eyes from injury while on the court, field, mat or pitch. According to the National Eye Institute, there are approximately 100,000 sports-related...
Keep Your Eye on the Ball
Keep Your Eye on the Ball: Student Athletes Need Good Vision It’s Fall, and for a lot of kids, that means it’s prime sports-playing time. Whether you have a student athlete participating in soccer, tennis, football, basketball, softball, baseball or...
Prevent Pink Eye – Students
Back to School Tip: Prevent Pink Eye (Conjunctivitis) Now that kids are back in school, they’re around lots of other kids--and lots of other kids’ germs. Viruses and bacteria are present on objects kids touch every day, including door handles, keyboards,...
Digital Eye Strain – Students
Is Your Student at Risk for Digital Eye Strain and Fatigue? With an ever-increasing amount of technology in schools, back-to-school season can mean more screen time, and that puts kids at risk for digital eye strain and fatigue. What is Digital Eye Strain? From the...
Attention Parents: Amblyopia Treatment
Attention Parents: Earlier is Better for Amblyopia Treatment What is Amblyopia? As the leading cause of visual impairment among children, amblyopia affects approximately 2 to 3 of every 100 children. The condition occurs when vision in one eye is reduced; though the...